"Let me tell you something about the essence of this great game. American football is a game of modern gladiators. For shields we use pads. For swords we use brute strength."
Those are the words with which Coach Stilo, the NFL's 'fictitious online coach' begins his introduction for overseas online viewers to American football.
He leads a three-hour, eight-chapter tutorial on football that includes a talking dog, a preteen offensive coordinator and highlights narrated by NFL stars, including Trent Edwards of the Buffalo Bills and Shaun O'Hara of the New York Giants. The presentation is available in five languages -- English, Spanish, French, Japanese and Mandarin.